How We Increased a DTC Wellness Brand’s Conversion Rate By 6%, Boosted AOV By $2.25, and Unlocked $39K In Extra Revenue

Before working with us, they were using a long form advertorial that was already optimized for cold traffic.

It was performing well, however it's hero section and overall structure lacked messaging that would appeal to the more skeptical visitors.

This led to less trust, more bounces, missed opportunities and wasted ad spend.

Once they decided to work with us, we crafted a fully custom landing page from scratch using our special cold-traffic framework.

This means their new landing page now combines over 50+ sales-focused optimizations such as: improved messaging, adjusted product photos, brand-aligned design, (47 more...)

All of that together led to higher conversion rate, higher average order value, and higher profit per visitor.

So now they're able to scale faster and convert more traffic into sales - without increasing ad spend.

Best part?

The landing page was made in just 7 days. We handled every part of the process - from copywriting to final implementation - all without them having to do anything besides sharing product images.

Important note: The test was run with a 70/30 traffic split (70% of traffic directed to their original advertorial page and 30% to their new landing page). This is a normal, industry-proven technique to reduce risk.

* Product names and images are blurred at the client’s request.

* Product names and images are blurred at the client’s request